Privacy Policy

This Privacy Policy describes how Echo Windspire Inc (doing business as formatcontent) collects, uses, and protects your personal information when you visit our website or use our services. At formatcontent, we believe privacy is the cornerstone of trust — not merely a regulatory obligation. We take a security-first approach throughout all of our platform operations.

1. Information We Collect

We collect only the essential information needed to provide our services effectively. This includes:

• Account information: Name, email address, phone number, and password when you create an account.
• Billing data: Payment card details (processed securely through Authorize.net — we do not store full card numbers), billing address, and transaction history.
• Project files: Documents, content files, and project briefs you upload for formatting services.
• Usage analytics: Pages visited, features used, referral sources, and interaction patterns to improve our services.
• Device information: Browser type, operating system, IP address, and device identifiers for security and optimization purposes.

Our data collection follows the principles of transparency, proportionality, and necessity. We only collect what we need and nothing more.

2. How We Use Your Information

We use your personal information to:

• Provide, maintain, and improve our content formatting services.
• Process payments and send order confirmations.
• Communicate with you about your projects, including email correspondence about requirements and delivery.
• Send service updates, security alerts, and administrative messages.
• Analyze usage patterns to enhance our platform and user experience.
• Prevent fraud and ensure the security of our platform.

3. Data Sharing & Third Parties

We will never sell, rent, or trade your personal information to third parties for their marketing purposes.

When necessary sharing occurs with service providers — such as payment processors (Authorize.net), hosting vendors, or email delivery services — contractual agreements mandate that these providers maintain protection standards equal to or exceeding formatcontent's internal standards.

We may disclose information if required by law, court order, or governmental regulation, or if necessary to protect the rights, property, or safety of formatcontent, our users, or others.

4. Data Security

We implement robust technical and organizational measures to protect your data, including:

• AES-256 encryption for stored data.
• TLS 1.3 for all data transmission.
• Intrusion detection and prevention systems.
• Role-based access controls limiting who can access your information.
• Regular security assessments and penetration testing.

We engage independent security auditors for ongoing assessment of our security posture.

5. Data Retention

We retain your personal information only for as long as necessary to provide our services and fulfill the purposes outlined in this policy. Project files are retained for a reasonable period following delivery to allow for revisions, after which they are securely deleted. You may request earlier deletion at any time.

6. Your Rights

You have the right to:

• Access the personal data we hold about you.
• Correct inaccurate or incomplete information.
• Export your data in a portable format.
• Request deletion of your personal data.
• Opt out of marketing communications at any time.

To exercise any of these rights, contact us using the information below. We will respond to your request within 30 days.

7. Regulatory Compliance

formatcontent complies with GDPR, CCPA, and other applicable international privacy frameworks. For international data transfers, we utilize Standard Contractual Clauses and encryption to ensure your data remains protected regardless of where it is processed.

8. Cookies

We use essential cookies to maintain your session and preferences. We may also use analytics cookies to understand how visitors interact with our website. You can control cookie settings through your browser preferences.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a revised effective date. Your continued use of our services after changes are posted constitutes your acceptance of the updated policy.

10. Contact Information

For questions or concerns regarding this Privacy Policy, please contact us: